Unbelievable: My Front-Row Seat to the Craziest Campaign in American History
Katy Tur
Memoir/Documentary/Current Politics
305 pages
Published September 2017

This was my pick for the “song lyrics in the title” prompt for the PopSugar 2018 Reading Challenge. I feel a little like “Unbelievable” is a bit of a cop-out for the prompt, but it was already on my to be read list, and it works. And the book is fantastic.

This is the story of Katy Tur’s time on the campaign trail as one of the journalists covering Donald Trump’s campaign. It is, as she says, unbelievable. When it begins, she thinks it will be very short – as most of the American public thought. No one thought Trump would wind up being the Republican nominee. But as she attends rallies, and watches the vitriol of his supporters – which occasionally gets turned on her, as a member of the “lying, fake media,” she begins to realize he could, in fact, win this thing.

We experience Tur’s shock as he calls her out by name multiple times, leading to death threats by Trump supporters, and security being assigned to her specifically. Through all of this, Tur continues to do her job as a journalist, reporting on the travel, the rallies, the information from sources within the campaign as they criss-cross the country and promise ridiculous things.

I was worried at first that the book would be a dry rehash of the events, but it is far from it. Tur speaks with a refreshing, absorbing voice. Even knowing the outcome – that Trump is elected president – it’s a page-turner that didn’t let me go until the last page. Unbelievable is a fast-paced, fascinating book by a first-class journalist.

From the cover of Unbelievable:

Called “disgraceful,” “third-rate,” and “not nice” by Donald Trump, NBC News correspondent Katy Tur reported on—and took flak from—the most captivating and volatile presidential candidate in American history.

Katy Tur lived out of a suitcase for a year and a half, following Trump around the country, powered by packets of peanut butter and kept clean with dry shampoo. She visited forty states with the candidate, made more than 3,800 live television reports, and tried to endure a gazillion loops of Elton John’s “Tiny Dancer”—a Trump rally playlist staple.

From day 1 to day 500, Tur documented Trump’s inconsistencies, fact-checked his falsities, and called him out on his lies. In return, Trump repeatedly singled Tur out. He tried to charm her, intimidate her, and shame her. At one point, he got a crowd so riled up against Tur, Secret Service agents had to walk her to her car.

None of it worked. Facts are stubborn. So was Tur. She was part of the first women-led politics team in the history of network news. The Boys on the Bus became the Girls on the Plane. But the circus remained. Through all the long nights, wild scoops, naked chauvinism, dodgy staffers, and fevered debates, no one had a better view than Tur.

Unbelievable is her darkly comic, fascinatingly bizarre, and often scary story of how America sent a former reality show host to the White House. It’s also the story of what it was like for Tur to be there as it happened, inside a no-rules world where reporters were spat on, demeaned, and discredited. Tur was a foreign correspondent who came home to her most foreign story of all. Unbelievable is a must-read for anyone who still wakes up and wonders, Is this real life?